What is a cookie?
A cookie is a piece of information stored on your computer. Cookies are typically used to ensure the technical function of a website, but can also be used to collect statistical information about users’ traffic.
Blue Line and affiliated partners have access to cookies on www.blue-line.com.
Examples of data that can be collected and analysed
- the date and time of visit
- the pages visited in the solution
- the IP address of the visitor
- information about the browser and the computer used
Operation and optimisation
We also use Google Analytics cookies to measure your use of www.blue-line.com. These measurements are used to create statistics on site usage and to find discrepancies on the website, so that we can improve your experience of the two websites. The cookie contains a randomly generated ID used to recognise your browser when you read a web page that uses Google Analytics. The cookie contains no personal information and is used only for web analytics.
Our websites use retargeting technologies. This gives us the opportunity to advertise directly to our visitors on other sites. On the basis of interest when you visit our websites, we believe that the display of personalised, interest-based advertising is more interesting for our customers than ads that do not have a personal connection.
We use Google AdWords and Google Adwords Remarketing. This enables us to tailor ads to users who have visited our website. Google Remarketing allows a number of third-party cookies.
How do I opt out on cookies?
You can, in all common browsers, choose to opt out on cookies. Please note that it may mean that the sites no longer work properly. Read more about your options with your chosen browser provider.